Event tech is more powerful than ever, but keeping up with constant changes is a job in itself. Enter the event technologist—the expert who ensures teams choose and use the right tools effectively.
In this episode, Alyssa Peltier and Rachel Andrews sit down with Taylor Bohn, Event Technology Manager at Cvent, to explore the rise of event technologists as a critical function within meetings and events teams. Taylor shares how her role has grown from a one-person operation to a full team, the importance of aligning event tech with marketing and IT, and how to turn event data into actionable insights.
In this episode, you’ll learn:
- Why event technologists are essential: Discover how they streamline processes, improve efficiency, and keep up with ever-changing event tech.
- Ways to use data more strategically: Find out how to incorporate insights in event planning and decision-making.
- Tips for integrating event tech in your organization: Learn how to work with different departments to maximize the value of your tech stack.
Things to listen for:
(00:00) Introducing Taylor Bohn
(03:28) The event technologist role and its impact
(14:13) Why collaboration is needed to improve event tech
(17:10) Keeping up with new features in your tech stack
(22:14) Content generation and insights through AI
(28:39) Being open to the evolution of event roles and responsibilities
